Retailer Benefits
1. Lower overhead costs--Bricks and Mortar stores can be quite expensive. By switching over to Car Vending machines, you can eliminate the need to lease or purchase an expensive retail location to display your vehicles.
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| Result of Business Transformation |
3. Better customer reach--By diverting your car sales online and having customers pick up their cars anytime, more customers will be able to buy from you
4. Locking in customers--Many customers choose Carvana because they do not want to deal with car salesmen. Having only one car dealership currently using Carvana, customers looking for a stress-free shopping experience will be more likely to come to you
5. Standout in the car industry--Being the only car dealership that can operate entirely online by enabling customers to pick up their own car, Carvana can substantially lower your retail prices ("Carvana", n.d.)
Consumer Benefits
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| Disintermediation |
2. No more sales pitches from car salesmen--Shopping without having to deal with aggressive marketing from car salesmen can be hard in your traditional bricks and mortar car dealership. Now, you can shop in peace without the need to say "I'm just browsing" to every salesmen you see!
3. Lower costs--With less costs on your retailer's part, you can expect lower prices on your cars. This is due to disintermediation, where the costs incurred by you, as the customer, goes down as less players are involved in delivering your car to you


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